Motion Graphics involves a combination of graphic design and animation, utilizing tools such as Adobe Illustrator and Photoshop for visual creation, and After Effects for motion design and dynamic storytelling. In addition to motion graphics, video campaign projects cover the full spectrum of production, from initial concept development to final editing. The pre-production phase includes brainstorming ideas, scriptwriting, and crafting storyboards to establish a clear visual direction. Meanwhile, the post-production stage involves refining the footage through video editing, incorporating visual effects (VFX) to enhance the storytelling, and applying color grading to achieve a polished, cinematic look.